10 Years of EasyPay System Story and an interview with Serghei Fraseniuc, the man who created this story.

First of all Happy Birthday and congratulations on the 10 years of activity, to many more and more successful!

What is the story of these 10 years?

It is interesting that I founded the company in 2010, in the midst of the crisis. I did it thinking about a business that works even when things don’t go well. And so we chose the self-service payment segment!
I traveled often and used these types of services in other countries, but they did not exist in Romania, so I thought of starting the business here.
We purchased the first payment terminals that we implemented in the market and which, at the time, contained only 3 services: those of mobile telephony. Today, after 10 years, there are over 100 active services on terminals. We ended the first year of activity with a total of 50 terminals purchased and implemented in the market.
Since, however, we were purchasing them from other countries at very high prices, in 2011 I had the first thought related to our own production. Said and done! We formed a team, invested in equipment and thus ended the second year of activity, with the first 100 terminals produced for us.
And because we don’t think only of ourselves, we also support the Rapid women’s basketball team, but also other associations, with whom we have been from the very beginning, basketball being a passion for me.
And as good news travels fast, the year 2012 came with demands from the market, so we started to produce the terminals for sale, both in Romania and in other countries.
Already, here the company was divided into 2 structures: the one with its own network of terminals and the one of the manufacturer.
In 2013, we already started the development of the product portfolio and considerably increased the network of terminals, signing contracts with the main retail networks in Romania.
It was also then that we chose to participate in the E-Arena exhibition and since then we do it annually, the interest being to develop the sports betting terminals, today being in the range of 10 different models in terms of design, price and technical configuration, promoted under the brand registered EasyBet.

After the first participation in the E-Arena, we expanded to ICE London, but also to other profile exhibitions in other countries, the main objective remaining to always offer the best ratio between quality and price, the shortest time delivery, relying on internal stocks and satisfied customers who, at the end, give us the best recommendations!
Obviously, we needed the closure of this cycle, namely an internal service to maintain our own terminals as well as those sold. Therefore, since 2015, we have invested in a team of technicians who are permanently in charge of maintenance and service.
Today, we operate as a group of companies: EasyPay System – own network of 700 payment terminals, EasyPay Production – production and Easy Technix – service.

How are you celebrating 10 years of activity and what future plans do you have?

We are celebrating 10 years of activity also in a year of crisis, in which, I can say that the core business continues to work!
Taking into account the fact that the EasyPay group has grown gradually, constantly investing in the team and development, we are confident that we will overcome this impasse well and will be able to fulfill our plans to expand our sales to other countries that we have not accessed still, but also to increase the network of terminals.
In principle, we covered the entire betting market in Romania and discovered that during this period of restrictions we can exploit, to the maximum, even the payment terminals, adding each betting company, in the form of a service, where customers can top up their accounts to bet online, but also to withdraw their earnings, so the Cash IN – Cash OUT solution.

We congratulate you on these 10 years of Story and wish you much success!

Source: https://www.casino-magazine.ro/10-ani-de-poveste-la-multi-ani-easypay-system.html